Pros and Cons of New Digital Marketing Strategy

. With the rapid growth of new technology and media that have a direct impact on teaching methods, there are changes that allow educators’ creative thinking to develop. These changes have enabled the union of technological and media tools in pedagogy, forming common goals that ensure the success of knowledge acquisition.

Due to these two elements their interconnectedness, the resultant development is a result of media growth and both are used as teaching tools. In the end traditional education is becoming obsolete with 21st century techniques and techniques in classrooms both formal and non-formal in a way of promoting the need for advocacy among educators across the globe.

Benjamin S. Bloom’s (1956) Taxonomy of Cognitive Domain which categorizes the sequence of thinking skills ranging from lower order thinking abilities (LOTS) up to high order thinking abilities (HOTS) was earlier modified to better reflect the present learning environment for students. The order used to be understanding, comprehension, knowledge analysis, synthesis, and evaluation. in the 90’s L.

Anderson, D. Krathwohl, P. Airasian, K. Cruikshank, R. Mayer, P. Pintrich, J. Raths and M. Wittrock conducted a study about its longevity as well as came up with modifications to the order of thinking abilities. The groundbreaking and transitional ideas were released in 2001, revealing the cognitive domain taxonomy to be a set of verbs rather than the nouns which were originally used.

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The words such as remembering, understanding, applying and evaluating, as well as creating, have substituted the terminologies used in the ability to think in order. Additionally, the new taxonomy includes evaluating and replacing synthesis in the old taxonomy and includes creating as the top of the line thinking abilities.

To reflect these changes of the present to reflect these modern changes, to reflect these changes, the Digital Taxonomy as a contemporary taxonomy that focuses on the cognitive domain began to focus on establishing learning within an environment that uses technology to enhance the effectiveness of learning and teaching. In this, Churches reformed the LOTS and the HOTS by including digital verbs to the known verbs and adding them to Bloom’s taxonomy in the creation of subcategories which are in ascending order thinking abilities.

Thus, the thinking skills are a combination of well-known and digital verbs that are used in the building of the structure. Some of the examples of these thinking skills are included in every category of the new order thinking skills , along with digital tasks to illustrate the fundamentals concept of Digital Taxonomy.

First, remembering refers to the use of a person’s memory to make meanings, to state facts, make lists and then state or retrieve materials or their sources. It can be described as, Google marking bookmarks, bullet-pointing, labeling or listing, linking, naming and more. To explain this using digital activities students use Google YouTube to find for a clip of an solar system.

The student also bookmarks the URL to keep the source of the learning content, so that when he wants to watch to access the film, he search to gain access to the website. He develops his thinking abilities through these technologically related tasks. Additionally, Understanding refers to the creation of meanings using different types of applications.

The implications can be expressed in written form or as diagrams. Twittering, signing up, tweeting or sharing, commenting discussing, contrasting, comparing and expressing, and explaining , and numerous others. For instance an example, one tags a photo from an Internet source to which he could have subscribed or visited to be displayed in his Facebook. He posts comments to share his thoughts for friends to take note of.

He can also share what the comments he’s made. Subscribing to an international online journal, signing up to an advertising sites, subscribing to email, or using messenger are a few examples in digital knowledge. Furthermore, applying is using knowledge by re-creating, re-producing or performances among others. Editing uploading, painting, interviewing and deciding gathering, putting together dramatic, changing, or transforming like uploading resumes to an email or website to submit an application for a job, or a researcher might want to submit his research paper in an international journal to undergo additional editing before being accepted to be published.

Editing scripts prior to submission, painting pictures using Paint, picture painting using the Paint application, cutting down the length of a film by editing it or adding captions to posters, movies, and images. In addition, it is equivalent to dividing the material into smaller pieces to comprehend the connections of these pieces to one another. Advertising is the process of evaluating and categorizing, dissecting, formulating, deducing, clarifying the distinctions and outlining.

For example, when the researcher has gathered his Bibliographic sources, they classify each source in accordance with subjects, subject areas or the kinds of sources. The student might have seen the film, and then by arranging the components of the film and creating an outline for writing an essay on a film or student may watch a film version of Tales of Two Cities by Charles Dickens and breaks the tale into events that are arranged in a sequential order. By using the timeline, it is possible to connect the key dates and the events that compose the entire tale.

The historical events that are mentioned are also able to be researched through websites using more interconnected thinking skills, in addition to simply looking at. Moreover, Evaluating denotes assessment/measurement based from accepted formulated principles.

Revising or commenting on, concluding, convincing and judging justification, validating and revising. In order to illustrate the above, a student reviews the research papers’ documents following the discovery of errors on the bibliographic entry. To fix the issue it is necessary to follow the rules for documenting sources provided by the American Psychological Association (APA). Students studying mass communication created an music video. When they watched their work at first, the students realized that the voices of the performers is not in sync with their actions on screen.

They also observed that there are distortions to the musical score. The group re-evaluated what they initially created. The final step is the assembly of related components to form the entire or production. It involves blogging, creating animation, designing inventing, designing, integrating and creating.

In order to illustrate the process, students mix an instrumental background for an animated short film and incorporates subtitles that viewers can comprehend. In the beginning and at the end of the project is when he creates the opening or closing credits using creatively integrating animations with a variety of movements.

Apart from short films There are many digital projects that you can create, such as voiceover for school videos, blogging interesting content on websites, the creation of cartoon animations, PowerPoint presentation with the combination of text, video effects, and transitions; taking scenes from long-form films as well as remixing two movies and so on.

A concrete example that clarifies the interrelations of the Digital Taxonomy’s order-thinking abilities is the variety of E-learning platforms that allow for a great amount of collaboration. For instance it is the Blackboard improves the digital thinking capabilities of students as they engage in the process of completing tasks that are assigned by the instructor.

A few of these crucial processes demonstrate the inter-connectedness of order thinking abilities like accessing the laptop computer browsing the Blackboard website, logging into their Blackboard account upon login, and then using the Blackboard menu prior to moving on onto the next stage.

Searching for the files using audio or visual formats as well as understanding the color codes that the instructor has used to identify the type of the file, linking to the URLs where lessons are linked to the web pages download the files in order to get personal copies, taking various kinds of test uploaded, constructing project including video and PowerPoint presentation, uploading these files, evaluating the scores based on their performances, printing copies of the files, saving them in an external disk to get personal copies, constructing audio – visually-based projects before uploading them to their teachers to review by bookmarking the URL to ensure ease of access, and connecting computers to projectors when a report is required in class, in addition to other tasks that test the extent of their thinking abilities.

As technology advances globally, delivering new tools that are capable of instructing media will always be an integral part of the development of learning. It is evident that creative educators are able to encourage these tools’ integration to aid learning across all disciplines within the academy.

The current state of education is a precursor to the future of education based on the technology available to the next generation. As of now, in the sense that they are in use is what the digital taxonomy means for the advancement of 21st century learner.

It is the Digital Taxonomy as a contemporary taxonomy that focuses on the cognitive domain started focusing on the placement of learning in an environment that uses technological tools to improve the quality of learning and teaching processes.

In this context the classroom, teachers use authentic resources that are in the environment of the students that are not just a source of enthusiasm and curiosity, but also enable students to learn about the content and enhance their skills in adjusting the shapes of technology as required through the advancements of contemporary era.

Artists of today are expected to be highly flexible in how they perform and how they work. They should feel comfortable with the latest tools and software , while having the ability to pick up markers and a pen to sketch a quick sketch. For some it can be a daunting task.

The most widely known change from traditional methods of creating art to digital processes was the time Disney Animation Studios went digital. In 2005, Disney cut 650 of their employees to trim costs and concentrate on computer-generated movies. This was a huge change from their traditional 2D hand-drawn animation. Many believe that this change dramatically changed the way animation was done and brought an end to the traditional American animation industry.

The current reality has prompted a change within the industry and forced schools to train their students on the most recent digital tools such as software, techniques, and tools. There’s been a lot discussion lately about “production-ready artists. The expectation for professional artists who are new is that they will be adept at taking off. They should be able to leap straight into the action and perform at a high standard.

Naturally, there are many software programs and equipment one should master to become an expert digital artist. If you’re not familiar with the whole thing, it can be intimidating. I can imagine that someone who is brand unfamiliar with the subject would be unsure of where to start and how to start.

I suggest starting by focusing on your strengths and interests. It is beneficial to establish confidence at an early stage. Particularly when dealing with the complexities and seemingly infinite options available.

Beginning with what you are familiar with (to any degree or at any level) and then building upon that is a great starting point. Also, it is important to begin with the fundamentals. Whatever field you are interested in it is important to start with the foundation of Perspective anatomy, lighting as well as The Elements of Color (to name just a few).

Beginners must learn the art of convincing them that they’ll learn these skills prior to moving onto their ideal subject or project. Any experienced artist will know right away the extent to which another artist has mastered the fundamentals.

Let’s take a examine a fictional scenario. Let’s imagine a newly graduated digital artist with huge ambitions that he can become an animator at Pixar. He holds a prestigious degree and a lot of time working with 3D models using expensive equipment. His work hours show his passion to such a degree that he has no interest in learning anatomy and how to render basic shapes onto paper. If he is offered his first job likely, he won’t receive”animator” keys “animator keys”.

They’ll assign him to other roles in which he’s needed, to gain the experience required to progress. In this situation it is clear that, depending on the task the worker may be disadvantaged as he is unable to complete the essential task of creating sketches of ideas and shapes. Anyone could be called upon to draw the idea down on paper. And even if it’s a short sketch it must have the basic characteristics of perspective and shape.

A digital artist’s toolbox must include traditional art and digital art techniques. They must have a complete toolset. In general, Photoshop or Painter are essential tools for artists. However, Maya, ZBrush, 3D Studio Max as well as Lightwave represent just handful of the well-known 3D software programs, and it could become difficult for you to understand more than one.